Wednesday, December 06, 2006
About Me

- Name: Rajesh Aithal
- Location: Lucknow/Bangalore, UP/Karnataka, India
Associate Professor of Marketing at IIM Lucknow. Interested in the areas of rural marketing, retail & distribution and social marketing issues in India.
Links
Previous Posts
- Rural Sales Better than UrbanHinterland overtakes ...
- Rural FMCG SalesI have actually stopped posting on...
- Rural Retail Options
- Rural Hypermarts - ITC’s 'Choupal Saagar' In t...
- Rural Retail Options With retailing in a boom ...
- Impact of IT on Rural Marketing Information Tec...
- The editorial in today's Economic Times (25th Oct ...
- Rural marketing has been defined by different peop...

